Thursday, August 5, 2010

Storm was established media companies



According to sources, play software company, today announced the formation of Storm Internet Ltd, a subsidiary of the media storm, the company held by the media, Wu Hai, general manager of marketing experts, and launched its first product, "the Internet great speaker," insiders say that the product will to pop the form of software, the client realized the storm.

According to Storm aspects introduced STORM Storm is relying on the media for the media business and advertising operations, the current media storm team has more than 20 people, mostly new recruits staff to magazine advertisements, television advertisements and staff-based. Storm side that means the media company set up media storm completely onto the road.

But the storm did not disclose the amount of the establishment of investment companies, and storm the media launch of the first product "Internet big horn" also will appear in the form the client pop, pop content including images and text form. Storm Xin Feng, CEO, said the purpose of setting up the media storm, "is without prejudice to storm both service applications and content based on the full development potential of the media storm value."

Feng Xin said that the process of storm video media through three stages. The first phase, from 2007 storm was founded to December 2007 media player application with millions of users accumulated; the second stage, from June 2008 to early 2009 launch online video service; the third stage, from early to mid 2009 Now, the storm of users recommended the gradual acceptance of the content and form of the expansion of the media storm.

It is understood that the media storm from Wu Hai as managing director. Wu Hai-enter the advertising industry in 1995, joined the storm of any act of God before the Chinese media group general manager duties.

The industry believes that Tencent, and Thunder in the client software to do the pop-up window, the storm set up media companies means that it will intensify in the revenue side. And this form is able to attract brand advertisers are still to be market test.







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